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The European edition of the 2019 DrupalCon likely features a more diverse and exciting palette of possible sessions to attend than any previous European ‘Con. There are so many of them that it’s not an easy task picking the ones you absolutely don’t want to miss.
We at Agiledrop are especially excited by the Business + Marketing track. Since it’s practically impossible to cover all the tracks without missing most of the great sessions, we decided to focus on this track, as well as the more general Industry track.
Without further ado, here are our picks for the must-see business, marketing and industry sessions at next month’s DrupalCon. Hope to catch you at some of them!
Business + Marketing track
The Art of Mentorship
Monday, October 28, 16:25 - 16:45 @ G104
Maria Totova, Drupal developer, trio-group communication & marketing gmbh, Coding GirlsTodor Nikolov, Drupal developer, Tech Family Ventures, Coding Girls
This session will dive into the importance of mentorship and how the relationship benefits both mentee and mentor. Being mentors themselves, Maria and Todor will share their experiences with teaching and give some tips on effective mentorship.
If you’re thinking about becoming a mentor, but have some hesitations, or if you’re already mentoring someone, but feel like you could use some improvements, this is definitely a session you’ll want to attend.
The Good, The Bad and The Data: Marketing Strategies for Open Source Companies
Monday, October 28, 17:15 - 17:35 @ G102
Felix Morgan, Content Manager, Amazee Group
This is the perfect session for companies working with open source software that are struggling with marketing. Amazee’s Felix Morgan will present some marketing best practices for such companies by covering three different topics: personas and stakeholders; community and narrative; and data.
Winning and retaining long term clients
Tuesday, October 29, 17:15 - 17:55 @ G103
Owen Lansbury, Co-founder, PreviousNext
Acquiring clients is already a major challenge agencies have to deal with. Retaining these clients, then, and turning them into long-term clients is an even greater challenge. Owen’s session will provide insights on spotting and winning over the types of clients with whom you can forge a long-term relationship, as well as then cultivating that relationship.
Women on top: How to get (and keep) women in your leadership roles
Wednesday, October 30, 9:00 - 9:40 @ G109
Shannon Vettes, Factories Program Manager, AcquiaLindsey Catlett, Drupal architect, Newell BrandsJenn Sramek, Director of Learning Services, Acquia
It’s no secret that there’s quite a scarcity of women in technology, especially in positions of leadership. But this lack of diversity is actually harmful to business itself; teams with a greater percentage of women and with women as leaders are generally more productive and successful.
This session will talk about the bias towards women in IT and illustrate the challenges they face in this field, while also providing tips to combat this and attract and retain a diverse range of talent.
Industry track
How to start contributing to Drupal without Code
Monday, October 28, 15:25 - 15:45 @ G102
Paul Johnson, Drupal Director, CTI Digital
Non-code contributions to open source are just as welcome as all the code contributions, and often that much more needed. Much too often, however, non-code contributions to open source have gone underappreciated.
Fortunately, Paul Johnson is remedying this in the Drupal community and encouraging contribution of any kind. His session will serve as a stepping stone for non-developers working in Drupal to get involved and start contributing.
Drupal’s place in an evolving landscape - Modernising your Commerce architecture
Tuesday, October 29, 10:30 - 11:10 @ G106
Richard Jones, CTO, Inviqa
One of the big buzzwords in Drupal right now is “headless” or “decoupled”. Alongside Drupal, another area where the “headless” approach is gaining ground is ecommerce. In his session, Richard will take a look at the evolution of commerce websites, as well as how Drupal can be used in the commerce ecosystem as the content and experience layer.
In Their Own Words: Stories of Web Accessibility
Wednesday, October 30, 15:25 - 15:45 @ G103
Helena McCabe, Technical Account Manager, Lullabot
Even though the situation is improving, accessibility is still much too often considered of secondary importance when setting up a website. During her session, Helena McCabe will share first-person stories of people with disabilities, with the aim of inspiring attendees to adopt a more inclusive and accessible mindset when designing experiences for the web.
4 Keys to a Successful Globalization Strategy and CMS Platform Architecture
Wednesday, October 30, 15:00 - 15:40 @ Auditorium
Ann-Marie Shepard, Domain Architect, IBMTina Williams, Digital and Content Strategist, IBM
For a business operating in international markets, it’s no easy task to keep producing relevant content and maintain web platforms for all the different audiences it’s trying to reach. A well thought-out globalization strategy is needed for this.
In this session, you’ll learn both the business requirements and the technical solution behind IBM’s optimization of Drupal 8’s translation capabilities to support a successful globalization strategy.
This was our selection of some of the most interesting sessions from the upcoming DrupalCon. Of course, with so many different tracks, there are many more great ones to attend - you can check out the whole day-by-day and track-by-track program here. See you in Amsterdam next month!
